Goway Travel, a leading North America tour wholesaler and air consolidator, has selected American Express Incentive Services to deliver a cutting edge incentive program for Travel Agents.
Goway will bypass the traditional methods of agent rewards such as gift certificates, cheques and vouchers in favour of an innovative, automated, user-friendly reward program.
“We were looking for a flexible, memorable, and most of all simple, way to reward our travel industry partners” commented VP Air Jim Morrison. “The new incentive system will streamline delivery of agent incentives, and agents will enjoy the benefits of holding the re-loadable card because it allows them to spend at a wide selection of establishments”
After registering at GowayAgent.com, agents will receive a personalized American Express-branded Goway re-loadable Persona Card. The Persona Card is a stored value card that can be redeemed at a wide variety of retail and entertainment outlets, including The Bay, The Sony Store, Golf Town many other recognizable outlets.
Typically travel industry incentives require piling paperwork on to agents or a complicated reward process. The Goway partnership with American Express Incentive Services delivers a fully automated system that uploads the incentive amount to the agent’s card within a few days of the ticket purchase. The system also provides the Agent easy access to web information displaying their current accumulation and redemption options.
Agents can earn on the new incentive program with the purchase of international air tickets from any of Goway’s Air Departments including Web Sales, GowayAir in Vancouver and Toronto, and Asia Air. Air tickets purchased as part of Goway’s branded wholesale products including Downunder, Idyllic Islands, Africa, Adventures and Asia also qualify for the new incentive program. The Persona card is point based with each point worth $1 in purchasing power. Agents will have an opportunity to earn up to 20 points per international ticket.
To celebrate the launch of this innovative new program Goway will select one lucky winner each month in October, November and December from all agents registered. Each winner will receive $1000 in FREE TRAVEL which can be redeemed with Goway for air tickets or land arrangements from any of the Goway product ranges (Africa, Asia, Downunder, Idyllic Islands or Adventure).